AMERICAN EXPRESS UNSTAGED
ROLE: ART DIRECTION, MOTION GRAPHICS, BEHIND-THE-SCENES
In 2010, Momentum Worldwide began American Express Unstaged, an award-winning series of live-streamed concerts that paired well-known bands with film directors of a complimentary style. The bands worked together with the director to present the live stream, combining original creative video content with live concert footage.
Momentum brought me in to create video documentation of the events leading up to the Duran Duran + David Lynch and My Morning Jacket + Todd Haynes Unstaged performances. My role was to be a camera that was always present, recording every moment before the opening of the show.
Over the course of the two performances, my participation expanded to include editing on-the-fly to create short promo spots leading up to the event, and interfacing with the AEG Live broadcast truck to help translate videos made by 3rd party video artists into a format that could technically interface with broadcast-quality equipment.